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Author Topic: Logo woes  (Read 2700 times)

Offline Robem64

Logo woes
« on: January 15, 2018, 02:34:54 PM »


"I'm not a pessimist, I'm an optimist with experience"

Offline Monty

Re: Logo woes
« Reply #1 on: January 15, 2018, 04:19:43 PM »
I knew I had seen it before, I walk past pallet loads of 3M Futuro product everytime I visit one of our customers and the 'F' does look almost identical!

Offline lkjohnson1950

Re: Logo woes
« Reply #2 on: January 15, 2018, 06:03:22 PM »
Lonny

Offline Andy B

Re: Logo woes
« Reply #3 on: January 15, 2018, 11:39:09 PM »
Maybe there is a god!
Good bye and good riddance rri.
Once you have retired every day is a Saturday!

Offline Jericoke

Re: Logo woes
« Reply #4 on: January 16, 2018, 03:01:00 PM »
What happened to the legion of lawyers scouring the Web for F1 copyright violations under Bernie?  Were they all fired?  Not one of them bothered to check for violations of the new logo which would have found Futuro right away?

(Does this remind anyone else of the hasty rebranding of the Ford Futura to Fusion when Ford discovered they lost the trademark to Pep Boys tire brand?)

Offline Alianora La Canta

Re: Logo woes
« Reply #5 on: January 16, 2018, 03:15:33 PM »
My guess is that Liberty has a different legal department, since it would have needed its own long before acquiring F1, and apart from motorsport-specific law, the needs would not be notably different (all the other differences I can think of would have been known to Liberty from previous acquisitions). Trademarks are not motorsport-specific law...
Percussus resurgio
@lacanta (Twitter)
http://alianoralacanta.tumblr.com (Blog/Tumblr)

Offline cosworth151

Re: Logo woes
« Reply #6 on: January 16, 2018, 10:49:24 PM »
I won't miss it.

Futura was a Ford brand long before Pep Boys. In the 80's, it was a deluxe Fairmont. In the 60's, it was a deluxe Falcon. It started as a one-off show car, the 1955 Lincoln Futura. That was the car that George Barris turned into the TV Batmobile 10 years later. Futura was a long time staple of Ford's Australian line up.
“You can search the world over for the finer things, but you won't find a match for the American road and the creatures that live on it.”
― Bob Dylan

Offline Dare

Re: Logo woes
« Reply #7 on: January 17, 2018, 12:12:49 AM »
Looks like all they had to do was paint it black and stick
Adam in it
Mark Twain once opined, "it's easier to con someone than to convince them they've been conned."

Offline Jericoke

Re: Logo woes
« Reply #8 on: January 17, 2018, 01:43:42 AM »
I won't miss it.

Futura was a Ford brand long before Pep Boys. In the 80's, it was a deluxe Fairmont. In the 60's, it was a deluxe Falcon. It started as a one-off show car, the 1955 Lincoln Futura. That was the car that George Barris turned into the TV Batmobile 10 years later. Futura was a long time staple of Ford's Australian line up.

That's why Ford assumed they still had the trademark, but they never stopped Pep Boys from using Futura, and if you don't enforce a copyright, you lose it (hence companies like FOM over reacting).  Ford didn't learn their lesson, and let someone else take the GT40 copyright too.

 


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