If you have ever been caught browsing F1Wizard at work then you may already be familiar with the 'finger of doom' or you may have heard these words; "Yer a lightweight. I can't work with you. Yer fired."
Now you can be the apprentice with this animatronic Alan Sugar bust.
Move close to this near-lifesize head of the business legend and former Tottenham Hotspur chairman and it will change expression and utter one of 20 “famous catchphrases” including, er, the only famous one: “you’re fired!”
Most intriguingly, you can get Sir Alan himself to record a personalised message, which can be downloaded on to the head via the internet.
The product is expected to go on sale in November, and will cost around £40. All profits go to Great Ormond Street Children’s Hospital.
Click here for more info and a video of the head in action.